About Us

Brand Vision

To be the world’s favourite casual dining destination by providing our customers with the greatest satisfaction through our unparalleled culinary experience.

Brand Mission

To create a sense of wellbeing, warmth, happiness & joy in sharing a superlative meal with friends.

The Big Chill is an owner driven, vibrant, young feel restaurant with the soul of a neighbourhood café; a place where guests can share a slice of happiness with friends and family and build countless memories.

We pride ourselves in being able to provide a happy, homely environment for guests, serving outrageously delicious home-style food in a warm and friendly atmosphere. A varied and extensive menu coupled with consistently high quality of food ensures an overall superb dining experience and a loyal clientèle.

We aim to be the favourite and preferred choice for customers for casual dining in any locale and to maintain abiding links with the community

Brand Positioning

Warm and colorful interiors of brick clad walls adorned with rare Hollywood posters and vintage tin signs.

Retro music to complement the vintage look and add to the old world charm.

Unique and fun ambience reminiscent of many a US college hangout for the young and the eternally young at heart.

Youth focused, but with a widespread appeal across all age groups with a substantial customer base of young professionals, families, and older people.

Brand Essence
Sence of
Belonging

Friendly,
personalised
service to make
every customer
feel at home.

Food
With Friends

A favourite
place to enjoy a
memorable meal
with loved ones.

Fine Food
at Fine Prices

Superb food and
a great experience
at a reasonable
price.

Unique
Experience

Fun, different
and innovative
in a lively
environment.

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